80% More Product Views & 2.3x Conversion Boost for Boutique Jewelry Store

Squarespace E-Commerce Optimization That Transforms User Experience and Sales

• Disorganized product listings with inconsistent images and vague descriptions
• Lack of SEO structure hurting search visibility
• No product filters or categories causing poor user experience
• Lengthy checkout process without trust signals
• Absence of customer reviews and testimonials

Solution Provided

• Reorganized listings with consistent descriptions, quality images, and clear categories
• Integrated SEO via product tags, meta descriptions, and structured data
• Enabled customer reviews and added client testimonials for social proof
• Simplified checkout with secure payment badges
• Conducted user surveys to enhance site usability based on feedback

• Product page views rose by 80%
• Conversion rate improved from 1.4% to 3.2%
• Indexed product pages doubled post-SEO
• Positive customer feedback on navigation and checkout ease
• Revenue increased by 38% in 8 weeks